Head Coach & Studio Growth Lead - BFT Edwardstown

At BFT Edwardstown, we don’t run group fitness.

We coach.

We build strength.

We build resilience.

We build people who train consistently - not temporarily.

Our sessions are structured.

Our standards are high.

Our culture is intentional.

We’re now hiring a Head Coach & Sales Lead to help drive performance, accountability, and studio growth.

This is a full-time leadership role inside a premium, high-energy studio environment.

If you want responsibility, ownership, and measurable impact - keep reading.

The Role

You will:

• Lead 20–25 hours of high-level coaching each week

• Own the in-studio sales process from trial to sign-up

• Drive consistent membership growth

• Take full ownership of the first 90 days of every new member

• Set the standard for coaching quality and member experience

• Help lift performance across the entire team

This role carries responsibility.

Growth, retention, and sales performance are part of the expectation, not optional extras.

What Makes BFT Edwardstown Different?

🔹 We Coach With Precision

No random intensity. Every session has intent.

🔹 We Build Routine, Not Hype

Results come from consistency, not motivation spikes.

🔹 We Measure Performance

Attendance, onboarding, sales conversion - all tracked.

🔹 We Hold High Standards

For members. For coaches. For ourselves.

The Schedule

• Full-time 38-hour role (averaged over a fortnight)

• Early mornings and afternoon/evening shifts required

• Alternate Saturday mornings required

• Tuesday availability essential

Who This Suits

You are:

• Confident in sales conversations

• Strong and technical on the floor

• Comfortable being measured

• Hungry to build something bigger than yourself

You understand that:

• Sales is service.

• Standards create culture.

• Consistency builds trust.

You don’t wait to be told what to do.

You take ownership.

Our Standards

Integrity. You do what you say you’ll do.

Energy. You come in ready to serve our clients.

Growth Mindset. You actively seek feedback and refine your craft.

Professionalism. Prepared. Punctual. Polished.

Care Factor. You genuinely care about member progress and not just attendance numbers.

What You’ll Get

• Competitive full-time salary (Level 4A or above)

• Structured performance bonus aligned to studio growth

• Clear leadership pathway

• High-performance culture

• Free membership

• The opportunity to help drive a studio from 200 to 300+ members

This Is Not For You If

• You prefer vague expectations.

• You avoid sales conversations.

• You want predictable hours with no flexibility.

• You’re looking for “just coaching.”

Apply

Send your resume and a short 2–3 minute video explaining why you’re ready to help lead and grow a premium studio, via the 'Apply’ button.